I knew the idea of this "Product Sabotage". But after I heard the explanations of this "Product Sabotage". My understandings of this idea became clearer. There are many applications of Product Sabotage, such as digital cameras, personal computer softwares and so on.
An idea that's reall caught people's imagination is the idea of "product sabotage." I think this is lots of fun. The idea of product sabotage is when, er, a company is trying to sell two products, er, a high-margin product and a low-margin product, and it's basically the same thing. OK? So you're trying to change a high price anda low price at the same time. How do you do that? well, one way you do it is to make the low-price product worse. You actually sepnd money to make the product worse, or to hide the product or to make it look worse.EJ Interview Tim Harford - English Journal January 2008 issue
